What I’m all about.

It’s me: Kyomi

I started this thing. Hi ☻

Hi, Kyomi here 👋 A practicing teacher of digital marketing with 11+ years of experience, spanning organic social, paid media ads, content marketing, website-making and more. I enjoy deepening my craft, especially in the field of paid media ads, which is part of the reason I teach!

My aim is to create an online and sometimes in-person space, where we make good (read advanced) marketing simple for people who want to put something great into the world.

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Why I do what I do

Individuals, solopreneurs and people who work at small businesses are the most noble types of creators to me. They simply just have a dream to put something great into the world - while they focus on that, I want to help them figure out their marketing - so people actually see and buy their creations.

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What makes me different

I have varied marketing experience spanning 11+ years, specialising in paid ads for 6 years. I've worked at a mixture of 3-people-run companies, to unicorn start ups and large businesses such as N26 and Shopify. I also have an international outlook: though I’m from the UK, I’ve lived and worked In Spain, Colombia, and Germany.

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I really, really believe in

Thoughtful and creative marketing; keeping jargon to a minimum; that you don’t need to be on every single channel to run successful marketing; AND even though I have started to specialise, I believe in an integrated approaching to marketing—that means multi-channel strategies and that paid and organic should be working together!

Smart marketing
<em>Sustainable growth</em>
No jargon

Smart marketing

Sustainable growth

No jargon

  • Floraidh C.

    “Not just a paid expert, Kyomi is also a stellar marketing all-rounder, and was highly professional, organised and creative, helping us navigate an area which was completely new to us at that time!

    Above all, I was impressed by her clear passion for enabling us to do our best work independently.“

  • Jasmine P.

    “[Kyomi’s] key words sourcing, statement image selection, and trendy phrasing curation not only helped us create winning viral ads, but it also solidified our brands digital identity.

    She removes the confusing tech in marketing and puts the focus on story telling, data analysis, and creating ad copy thats customer focused“

  • Roberto F.

    “It has been a pleasure for me working with Kyomi. Not only she is very knowledgeable on all aspects of performance media but she can also spread enthusiasm and all round insights on different levels.

    Her collaborative approach to team work makes everyone focused to results and responsible for contributions.”

  • Luisa W.

    “Beyond [Kyomi’s] expertise in marketing strategies and paid ads, she possesses a unique talent for pinpointing precisely what a business needs to soar to new heights. Her strategies not only served to improve my business metrics but were also truly aimed at aligning with the overall vision and integrity of the company.”

 

My Cred

Where I’ve been working and studying—in short, what has taught me all that I know today.

  • ✦ → BA English, Creative Writing 2009 ⏤ 12
    ✦ → Chartered Institute of Marketing 2015

    ✦ → Institute of Code, Web development bootcamp 2016

    ✦ → Social & Community Manager, LID Publishing 2014 — 15

    ✦ → Marketing Manager, Brown + Hudson 2015 — 16
    ✦ → Digital Marketing Executive, AITO - The Association of Independent Tour Operators 2016 ⏤ 17

  • ✦ → Google Ads Search, Video + Display Certification 2022

    ✦ → Social Media and Ads Manager, Glamping Hub 2017 — 18
    ✦ → Global Paid Social Lead, N26 2018 — 21
    ✦ → Senior Performance Marketing Manager, Shopify 2022—23

  • ✦ → Freelance paid media specialist 2023-2024
    ✦ → Founder, teacher and selected projects, WADED 2023-2024

My personal business learnings

Learning Hub
Yes I work in Facebook ads and yes I have a soul
Musings
Musings
Musings

Feel aligned?